• The future of sales is radically transparent.

    Are you ready?

  • The Transparency Sale

    How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results

    • The proliferation of reviews & feedback are changing the world of B2B selling - you can no longer hide your flaws and expect to get away with it.
    • And, according to the research, leading with your flaws & transparency is the fastest path to lasting trust.
    • In other words, regardless of reviews, it's the right thing to do, having magical impacts on cycle lengths & win rates.

    This award-winning book shows you how...

  • LATEST FROM THE BLOG

    The latest from Todd's blog - full of 4.5 star quality content

    LATEST POST: Is sales leadership where you really should be? The beatdown on Sand Hill Road where I found out for myself...

    SPEAKING | WORKSHOPS

    Todd talks - helping sales professionals ready for this transparent revolution.

    Check out Todd's speaking details along with his workshop & training classes.

     

    THE BOOK

    The not-quite-best-selling, 4.82 Amazon rated, award winning book.

    The Transparency Sale gets you ready for this not-so-obvious evolution happening in sales. Check out the inside cover, chapters & endorsements

  • The Manifesto! The Future of Sales

    Radical transparency is coming - here's how to get ready...

    Negotiating Transparently?

    Yes, it's a thing! Check out Todd's recent article in Sales & Marketing Management Magazine on this cards-face-up approach

    How to Lead With Transparency and Vulnerability to Win Customers’ Trust

    Listen as Todd sits down with Scott Kitun of Technori at WGN Radio in Chicago to talk about how optimal sales isn't being someone you're not!

    The "Sales Hacker" podcast

    with Sam Jacobs

    Listen to Todd & Sam discuss Transparency, and some random topics like replacing BANT with "Taking a prospect's TEMP"

    Q&A with Skip Pritchard

    Great (written) interview with the famed Skip Pritchard - talking all things The Transparency Sale.

    The Alignment Podcast w/ Jeff Davis

    Todd & Jeff discuss how sales and marketing alignment plays a key role in getting Transparency right!

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