• The future of sales is radically transparent.

    Are you ready?

  • The Transparency Sale

    How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results

    • The proliferation of reviews & feedback are changing the world of B2B selling - you can no longer hide your flaws and expect to get away with it.
    • And, according to the research, leading with your flaws & transparency is the fastest path to lasting trust.
    • In other words, regardless of reviews, it's the right thing to do, having magical impacts on cycle lengths & win rates.

    This award-winning book shows you how...

  • Q&A with Skip Pritchard

    Great (written) interview with the famed Skip Pritchard - talking all things The Transparency Sale.

    The Manifesto on The Future of Sales

    Radical transparency is coming - here's how to get ready...

    How to Lead With Transparency and Vulnerability to Win Customers’ Trust

    Listen as Todd sits down with Scott Kitun of Technori at WGN Radio in Chicago to talk about how optimal sales isn't being someone you're not!

    Check out the "Sales Hacker" podcast with Sam Jacobs

    Listen to Todd & Sam discuss Transparency, and some random topics like replacing BANT with "Taking a prospect's TEMP"

    The Alignment Podcast w/ Jeff Davis

    Todd & Jeff discuss how sales and marketing alignment plays a key role in getting Transparency right!

    The Selling With Social Podcast with Mario Martinez Jr.

    Listen to Todd & Mario talk about all things Transparency, including Mario's reaction "That's actually pretty brilliant!" referring to "transparent negotiations"

    #FlipMyFunnel Podcast - Listen to Todd's appearance w/ Sangram Vajre

    Listen in as Todd & Sangram discuss this non-obvious evolution taking place in the world of sales, and how marketers need to get ready.

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