• The future of sales is radically transparent.

    Are you ready?

  • The Transparency Sale

    How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results

    • The proliferation of reviews & feedback are changing the world of B2B selling - you can no longer hide your flaws and expect to get away with it.
    • And, according to the research, leading with your flaws & transparency is the fastest path to lasting trust.
    • In other words, regardless of reviews, it's the right thing to do, having magical impacts on cycle lengths & win rates.

    This award-winning book shows you how...


    The latest from Todd's blog - full of 4.5 star quality content

    NEW SERIES: Thinking about writing a book? Well, here's the start of my collection of learnings from the insane journey from idea-to-bookshelf.


    Todd talks - helping sales professionals ready for this transparent revolution.

    Check out Todd's speaking details along with his workshop & training classes.



    The not-quite-best-selling, 4.84 Amazon rated, award winning book.

    The Transparency Sale gets you ready for this not-so-obvious evolution happening in sales. Check out the inside cover, chapters & endorsements

  • Would you mind sharing your opinion in an online review? It would be really helpful to others who may be considering it.

    Don't give it a 4 because I say a 4.2-4.5 is better than a 5. If you think it's a 5, rate it a 5. If you think it's a 3, rate it a 3.


    Here's a link to Amazon, or head anywhere where you bought it.


    The Non-Obvious Evolution...

    Broken down simply, The Transparency Sale in HCM Magazine

    Negotiating Transparently?

    Yes, it's a thing! Check out Todd's recent article in Sales & Marketing Management Magazine on this cards-face-up approach

    The Manifesto! The Future of Sales

    Radical transparency is coming - here's how to get ready...

    How to Lead With Transparency and Vulnerability to Win Customers’ Trust

    Listen as Todd sits down with Scott Kitun of Technori at WGN Radio in Chicago to talk about how optimal sales isn't being someone you're not!

    The "Sales Hacker" podcast

    with Sam Jacobs

    Listen to Todd & Sam discuss Transparency, and some random topics like replacing BANT with "Taking a prospect's TEMP"

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